Study in the field
Sport & Tourism
Sport and travel are popular leisure activities for many people. Consumer behaviour has changed dramatically in recent years. Many holidaymakers save themselves the trip to the travel agency and prefer to book their trip via the Internet. Tourism experts are considering how we can travel more sustainably and how the demand for innovative, health-oriented offers can be met.
When it comes to sport, it’s not just about your own fitness, but also, for example, experiencing major sporting events together. The relationships between sport, business and the media are becoming increasingly complex, and new formats and offerings are emerging. If you are interested in the dynamic sports business or the booming travel and event industry, our bachelor’s programmes in sports and tourism are the right thing for you. We know which topics and problems are current and continuously adapt our course contents to the requirements of the job market.